Success follows doing what you want to do.
There is no other way to be successful.
Sharing some of the personal insight and thoughts after experiencing these following famous social media platforms. We all have different standpoints and experiences, hoping this insight can help you to find the right platform for your branding journey.
Each platform represents a different kind of business.
Instagram: well-known for square image, short clip, IGTV, live video, story, shopping services and connectional type of platform.
TikTok: well-known for challenges type of short clips and can go viral. A good platform for building brand awareness from Generation X to Generation Z or other generations.
Example: A TikToker selling her own brand clothes on her account and promoting her products with trending music and video clip style.
Facebook: Group page, fan page, brand page, shopping service feature, it’s more like an informative and connecting platform for people to connect worldwide.
LinkedIn: Company or brand introductory videos, blogging and educational based platform, which is a combination with text, short clips and landscape images support.
Twitter: a platform which is famous for big brand companies, government, schools, communities, politicians, celebrities and entrepreneurs with short form media support of text, memes, and small images.
YouTube: a tutorial, introductory, educational, or documentation type of video sharing platforms. Many influencers, celebrities and brands are using this mass social media platform to promote and advertising. It allows link sharing function for every user on many other applications, websites or platforms.
Pinterest: image based platform to share ideas and suggestions. (popular for sharing hairstyles, home decor, renovation, drawing, photography, fashion, ootd- Outfit of the day, car beauty, design, art, hand craft, graphic work, and accessory creations…e.t.c.)
Pick the right platform for your business or brands, you can gain more new potential followers, likes, clicks, impression rates, interactions, views, engaging rates…e.t.c…
🙂 Please leave a comment below.
Bo Chow 